Earthlab

EarthLab, is the first and the leading Climate crisis community, uses an ECP calculator to help create carbon footprint profiles for its members. EarthLab works to inform its members and the general public about the effects of global warming and climate change. EarthLab has partnered with E-surance, and the Alliance for Climate Protection chaired by Al Gore to achieve this. EarthLab also provides ways to prevent global warming and human created climate change. Partnered with The 11th Hour produced by Leonardo DiCaprio, EarthLab has created The 11th Hour Challenge, to get 1 million people to reduce their energy consumption by 2008.

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Established to generate social capital through education and motivation resulting in social action, EarthLab.comand the EarthLab Foundationprovide consumers real take away information - a practical guide to green living. EarthLab is a voice and community for people interested in leading a more earth-friendly existence, a healthier, greener, more balanced lifestyle. Thanks in large part to terrific partners, The Alliance for Climate Protection (Chair’d by Al Gore); Live Earth 07.07.07; SOS; Leonardo DiCaprio’s The 11th Hour, Warner Bros.; eSurance, Tree Media and Participant Productions, EarthLab.com currently has had over 810,000 people worldwide take the ECP test.

The Earth Conservation Profile(ECP), the first to market carbon & lifestyle calculator was introduced at Live Earth, “Concerts for a Climate in Crisis”, 9 concerts on 7 continents, featuring 150 of the leading artists in the world.

The (ECP), allows consumers for the first time ever, to save and track their carbon score as well as their ECP results over time. A personal and private ECP profile provides consumers the opportunity to educate and activate themselves while embedding a green approach into their lives, so ultimately they will continue to improve their score. In addition, EarthLab features exclusive climate crisis related content, experts, analysis, car and product comparisons - real usable information - a practical guide to green living.

At the EarthLab Foundation, their mission is to advance research and education in climate change and global warming. EarthLab provides functional outreach, research and educational efforts in part through ,EarthLab.com , capable of providing unsurpassed worldwide data collection. EarthLab features the Earth Conservation Plan (ECP), a first of its kind carbon calculator that allows consumers to save and track their results over time. A personal and private ECP profile provides consumers the opportunity to educate and activate themselves while embedding a green approach into their lives, ultimately will continue to improve their score.

The Earth Lab Foundation is a 501(c)3 nonprofit organization headquartered in Kirkland, Washington and is an independent non-profit service organization.

References

1.Review journal.com [1]

2.Yahoo finance [2]

3.Reuters [3]

4.LookSmart [4]

5. Good Clean Tech (Popular Science Magazine) http://www.goodcleantech.com/2007/08/kaplan_on_ecotech_know_your_ca_1.php

6. San Fran Examiner http://www.examiner.com/printa-917030~Web_site_tallies_green_impact.html?cid=tool-print-top

2. Live Earth

• http://liveearth.org/

3. Alliance for Climate Protection

• http://www.allianceforclimateprotection.org/

4. Europoean Climate Change

• http://www.climatechange.eu.com/

5. Global Warming, National Geographic

• http://green.nationalgeographic.com/environment/global-warming/gw-overview.html