Cerebos

Cerebos is a brand of salt and, more recently, other flavourings. Its promise was "See How It Runs", describing how fine the salt was. A boy chasing a chicken and pouring salt over it is an icon that has become synonymous with the brand ([1]).

Additional recommended knowledge

Essential Laboratory Skills Guide

What is the Correct Way to Check Repeatability in Balances?

Correct Test Weight Handling Guide: 12 Practical Tips

It is sold in Western Europe (including France where it is spelt Cérébos) Australia, New Zealand and South Africa.

The Cerebos salt company invented 'Bisto' gravy powder product (a mixture of salt, flavourings and colourings), at its salt factory in Middlewich, Cheshire.