Henkel Group Granted iNOVA Bronze Award for Its Global Website

09-Jan-2004

For the third time, the U.S. company MerComm Inc. granted its prestigious iNOVA Award for the world's best corporate Internet site. This year, the global website of Henkel Group (www.henkel.com) was given the iNOVA Bronze Award for Excellence in Corporate Websites.

More than 260 entries applying to win the award were submitted from 10 countries. The competition designed to determine the best corporate Web pages focused on design, navigational structure, contents, innovative strength, as well as the value to the user. The jury also evaluated the concept underlying the website, the level of creativity and the extent to which the Internet pages succeeded in conveying and supporting the company's goals. The experts serving on the jury represented the fields of Internet marketing, advertising, public relations as well as design specialists, and involved prominent companies and agencies such as AT&T Wireless, Porter Novelli and MGM Communications.

The jury was particularly impressed by the comparative timeliness and comprehensive scope of the information provided by Henkel on its corporate website. "As is always the case in such situations, the results of this ranking are an incentive for us to do things even better," says Mr. Ernst Primosch, Director of Corporate Communications at Henkel Group. "We are continually striving to improve the user-friendliness of our website."

In addition to its iNova Award for websites, the U.S. company MerComm, Inc. also grants five additional prizes to companies for the following categories: design, video, marketing, annual reports and public relations. The awards are designed to honour work which makes an extraordinary contribution to the success of an organization, the company or on behalf of its customers.

https://www.chemeurope.com/en/news/33411/henkel-group-granted-inova-bronze-award-for-its-global-website.html