SPSS Inc. and Siebel Systems announce strategic alliance
SPSS Inc. (Nasdaq: SPSS), a worldwide provider of analytical technology, and Siebel Systems, Inc. (Nasdaq: SEBL), the world's leading provider of eBusiness applications software, today announced that SPSS has joined the Siebel Alliance Program as a Strategic Software Partner. As part of the alliance, SPSS will integrate its customer-focused analytical solutions and products with Siebel eBusiness Applications.
Siebel Systems provides an integrated family of eBusiness applications software enabling multi-channel sales, marketing and customer service systems to be deployed over the Web, call centers, field, reseller channels, retail and dealer networks. SPSS provides advanced analytical technology that drives decision-making and improves business performance by profiling and predicting customer behavior. SPSS analytical solutions and products will be integrated and validated with Siebel eBusiness Applications to support enhanced customer segmentation and more effective targeting for outbound marketing campaigns, and for real-time environments such as call centers and Web sites.
"Together, Siebel Systems and SPSS offer a best-in-class solution that will allow our joint customers to dramatically improve their ability to understand and service their customers," said Steve Garnett, vice president of alliances at Siebel Systems. "The potential benefits are substantial, including increased customer retention and higher customer profitability."
CustomerCentric Solutions and SPSS BI, divisions of SPSS, will work with Siebel Systems to deliver integrated solutions to horizontal and vertical markets including Financial Services, Telecommunications, Retail and Healthcare. ShowCase, a division of SPSS, and the leader in business intelligence products for the IBM iSeries eServer 400 market, will work with Siebel Systems to deliver integrated solutions for the mid-market.
The integration of Siebel eBusiness Applications with SPSS analytical solutions and products, including CustomerCentric(TM) and Clementine, will enable companies to better target, acquire, manage and maximize customer relationships across all channels by significantly improving customer segmentation and offer targeting. The models created in SPSS will enable a marketer to better target customers by enabling the marketer to deliver the right offer to the right customer at the right time. This capability will be provided through packaged predictive models for real-time personalization and offer targeting, and a broad range of Web analytics integrating online user behavior and activity data with customer data from other channels.
CustomerCentric is a comprehensive and technologically advanced analytical Customer Relationship Management solution that will enable joint customers to use packaged predictive models to minimize risk as well as maximize revenue, ROI and Lifetime Value. For customers preferring to develop their own predictive models, SPSS offers an array of data mining and analysis products including Clementine, the award-winning data mining workbench. SPSS will integrate these products with Siebel eBusiness Applications, including Siebel Marketing, Siebel Call Center, Siebel Interactive Selling Suite and Siebel Sales.
"We are delighted to be able to offer the market a blend of unmatched expertise in analytical solutions together with the leading supplier of customer-focused eBusiness solutions," said Sue Phelan, president, CustomerCentric Solutions, a division of SPSS Inc.
The scope of the alliance includes joint development, joint marketing and collaborative sales programs, including targeted field sales efforts on key accounts.
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