Perstorp prioritizes growth in China with tailored coatings solutions

25-Oct-2006

Perstorp AB announced an intention to actively prioritize growth in China. Beginning with the launch of waterborne coatings solutions tailored to the specific needs of the Chinese market, the company aims to answer the great demand in China for more competitively priced and environmentally sensitive products.

Perstorp recently opened an office in Shanghai to increase the level of service and knowledge to their specialty chemicals customers in China. This investment in a new sales, technical and customer support center for the Chinese market is seen a major step forward for Perstorp in their development of business and customer relationships in China.

Now the company is engaged in a bid to be the preferred partner of coatings formulators in China by delivering a tailored portfolio of products for waterborne coatings. The initial applications where Perstorp's support is expected to make an impact are in effective and novel solutions for making polyurethane dispersions and technology for converting solvent borne alkyds into alkyds emulsions.

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