Deutsche Messe is launching LABVOLUTION, a new trade fair to be staged every two years as amajor platform for the world of lab technology and equipment. LABVOLUTIONmakes its debut from 6 to 8 October 2015 at the Hannover Exhibition Center in Hannover, Germany, where it will take place every two years in tandem with BIOTECHNICA. This lab technology show will target trade visitors from Northern Europe’s key sectors, principally the chemical industry, pharmaceuticals, biotechnology, plastics, materials processing and testing, cosmetics, medical technology, environmental engineering and the food industry. Deutsche Messe has identified the need for a flagship event for laboratory equipment in Northern Europe, and LABVOLUTION is the answer.
Jürgen Fürstenberg-Brock, the director in charge of LABVOLUTION at Deutsche Messe, explains: “With LABVOLUTION we aim to create a new international event that clearly serves exhibitors and visitors from Northern Europe as a platform for business leads and a forum for discussing trends and futureoriented laboratory technology.” He emphasized that regional events often prove more attractive to trade visitors as they reduce the time and expense involved in long-distance travel – an increasingly important factor for today’s businesses. Hannover is an ideal location for visitors from the important sales markets of Northern Europe such as the Northern, North-Western and Eastern regions of Germany, the United Kingdom, the Benelux countries, Scandinavia, Poland and the Baltic states.
“LABVOLUTION will focus on the entire range of lab technology, across the whole value chain”, said Fürstenberg-Brock. “The new event will serve as a meeting-place for representatives from the areas of industry, research and science and any sector in which lab technology plays a role.”
The name LABVOLUTION is self-explanatory. In short, the event will showcase evolution/revolution in lab technology. Visitors will be able to see state-of-the-art equipment, technology and supplies, as well as new perspectives, prototypes and concepts for the future.